AI Insights · Timothy · October 2023
Top 5 Beauty Retail Apps on iOS in Australia: Q3 2023 Performance
In Q3 2023, the top 5 beauty retail apps on iOS in Australia showed varied trends in downloads, active users, and revenue, as reported by Sensor Tower.
Throughout Q3 2023, the top 5 beauty retail apps on iOS in Australia displayed diverse performance metrics in terms of downloads, active users, and revenue, according to Sensor Tower data.
Sephora - Beauty Shopping saw a fluctuating trend in weekly downloads, starting at 5.8K in late June and peaking at 8.9K by the end of September. The app's weekly active users also varied, starting at 22.2K and reaching a high of 27.7K in the last week of September.
MECCA - Beauty Shopping experienced a relatively steady increase in weekly downloads, beginning at 6.4K in late June and peaking at 8.3K by the end of September. The app maintained a strong user base with weekly active users growing from 61.8K to 70.5K over the quarter.
Adore Beauty | Shop Beauty Now had a mixed performance in weekly downloads, starting at 4.6K in late June, dipping mid-quarter, and ending at 3.2K in the last week of September.
CHARLOTTE TILBURY witnessed a decrease in weekly downloads, starting at 3.7K in late June and dropping to 580 by the end of September. However, weekly active users showed a slight increase from 3.5K to around 2.9K during the same period.
Lush Fresh Handmade Cosmetics demonstrated a modest but consistent performance in weekly downloads, starting at 304 in late June and peaking at 696 in early August before settling at 237 by the end of September. The app's weekly active users also showed an upward trend, beginning at 308 and reaching 543 by mid-September before a slight drop to 332 in the final week.
For more detailed insights and analytics, visit Sensor Tower.